30 hours ago
With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home wo...
Continue ReadingSep 10
Promotional products are a key component of any marketing strategy, as they help to increase brand visibility and awareness. However, when it comes to promoting workplace safety, adding your logo t...
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If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're look...
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When you're looking for a promo product, you're probably going to be looking for something that your customers and team members can use daily - enter the tech promo product! These products are perf...
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A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...
Continue ReadingAug 13
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Pr...
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Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seve...
Continue ReadingJul 29
It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that yo...
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Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...
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In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...
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A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...
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Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear ...
Continue ReadingJun 23
No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busi...
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People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...
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Whether you’re an Idaho native or just a big fan of potatoes, here’s a list of some spectacular potato promotional products that you may find appealing! Bag Clip What better way to...
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Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
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Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...
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Regarding promotional merchandise, nothing grabs attention quite like vibrant colors. Colorful apparel items make a bold fashion statement and serve as powerful marketing tools for your brand. Whet...
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Do you love fall most of all? Needing drinkware that can keep beverages hot or cold, day or night? These beverage holders won't give you a fright! We put together the top five drinkware items tha...
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On a tight budget? Get more bang for your buck with these budget-friendly promo products! Paracord Bracelet with Whistle Going on a great adventure? Suit up with the ultimate hiking accessor...
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How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of product...
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Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the...
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Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked ...
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Sometimes all we need is a nice bath to relax and rejuvenate from a long day. Make any bath time into spa time with these spa-quality promo products! Spa Time Set This keepsake spa tray is f...
Continue ReadingMar 29
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products...
Continue ReadingMar 21
With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wear...
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Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...
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Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...
Continue ReadingFeb 28
One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by pra...
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Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea d...
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Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
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Beacon Sales and Marketing: Accessing Industry Knowledge for Cost-Effective Marketing Campaigns (CLICK HERE TO READ THIS REPORT) In today's fast-paced and ever-evolving business landscape, stayi...
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A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...
Continue ReadingJan 30
Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. ...
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Are you looking for a fun way to show off your school spirit? Whether you are at an elementary school, middle school, high school, or college, these promotional products are sure to be a big hit wi...
Continue ReadingJan 16
In today’s digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we’re here to tell you that these handy little...
Continue ReadingJan 08
Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the grea...
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Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...
Continue ReadingDec 24, 2023
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...
Continue ReadingDec 17, 2023
Want to keep your clients’ homes fresh for the season? Here are the top items for a squeaky-clean home! Mini Duster Keep your household clean and dust free with this handheld duster! This i...
Continue ReadingDec 09, 2023
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV e...
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Music brings us all together! Whether you're a heavy metal, country, or even classical musical fan - we all have something in common with our love for music. And these promotional products definite...
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Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...
Continue ReadingNov 17, 2023
“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really...
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Carl Sagan once wrote, "preserve and cherish the pale blue dot; it's the only home we've ever known." And as we look towards the future of our planet, it has now become more important than ever to ...
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Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...
Continue ReadingOct 26, 2023
Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate th...
Continue ReadingOct 23, 2023
It’s September! And September has graced us with what we Texans like to call “false fall,” aka the time of year when we hit the mid-to-high 70s, low 80s, and then it&rs...
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Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They cho...
Continue ReadingOct 11, 2023
I lied. There is no science. Only fuzziness! The truth is…there is no science behind a perfect promotional plushie, just fuzziness, and love. And as a plushie connoisseur from the day I was...
Continue ReadingOct 04, 2023
2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse pati...
Continue ReadingSep 26, 2023
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...
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Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...
Continue ReadingSep 12, 2023
Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies t...
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Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...
Continue ReadingAug 28, 2023
Show your staff some much needed appreciation while they work from home with these inexpensive and mailable products. While many people are getting used to the “new normal” of working ...
Continue ReadingAug 20, 2023
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...
Continue ReadingAug 13, 2023
What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands li...
Continue ReadingAug 06, 2023
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss...
Continue ReadingJul 29, 2023
The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare ...
Continue ReadingJul 22, 2023
Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for...
Continue ReadingJul 15, 2023
Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...
Continue ReadingJul 07, 2023
Surf-inspired activewear brands like ROXY® are stoked with our YUKON design—fondly known as The Party Cup™. It’s double-wall insulated, so it keeps refreshments cool on the ...
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Embroidering custom apparel has become an increasingly popular way for businesses, organizations, and individuals to showcase their brand and style. Whether you're a small business owner looking to...
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Title: The Paradox of Seeking Advice: Why People May Not Ask for Advice They Already Know Introduction: Have you ever wondered why people don't come to you seeking advice, even though you belie...
Continue ReadingJun 12, 2023
Beacon Sales and Marketing has teamed up with Pro Cloud SaaS to bring solutions from the top technology providers in cybersecurity, all things cloud-based (servers, storage, printing), productivity...
Continue ReadingMay 17, 2023
These apparel trends are soon to make their mark in 2023! When I look to see what will be trending in the promotional apparel world, I always start my research by looking at the fashion indu...
Continue ReadingApr 21, 2023
A cozy sweatshirt is perfect for those cold office days or a trip to the mountains. Since athleisure is all the rage nowadays, take part in this trend with a warm sweatshirt. Here are a few option...
Continue ReadingApr 19, 2023
Spring is here, the birds are singing, and it’s hitting the high 80s here in Texas. But that’s not all that has us excited this month… now we are giving you even MORE data to hel...
Continue ReadingApr 14, 2023
We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physi...
Continue ReadingApr 07, 2023
Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...
Continue ReadingMar 31, 2023
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular p...
Continue ReadingMar 24, 2023
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...
Continue ReadingMar 17, 2023
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...
Continue ReadingMar 10, 2023
FIT&SIZE SUGGESTION SERVICE Implementation of the We Wear solution for the management of measurement and size planning processes in the workwear industry. ACTIVITIES - Implementation of the We ...
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3D INTERACTIVE CONFIGURATOR Implementation of a 3D interactive configurator in high resolution, based on cloud gaming technologies. ACTIVITIES - Creation of 3D product models - Digitization o...
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FIT & SIZE SUGGESTION SERVICE Implementation of the Avatar creation solution through the online channel of brands managed by TRIBOO and activation of the size suggestion service. ACTIVITIES - S...
Continue ReadingMar 10, 2023
AVATAR CREATION IN HIGH RESOLUTION Proof of Concept for the development of an exclusive experience for Haute Couture customers that includes the generation of an Avatar in high resolution customiz...
Continue ReadingMar 09, 2023
There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perha...
Continue ReadingMar 08, 2023
As any good marketing professional knows, building a brand and staying top of mind is crucial to the growth and success of any business. We live and breathe this stuff in the promotional products ...
Continue ReadingMar 06, 2023
Mission Viejo, CA—Beacon Sales and Marketing is excited to announce that it has teamed up with G&G Holdings to market the WE-WEAR products and services. About WE-WEAR WE-WEAR is a technolo...
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Beacon and G&G Holdings Team Up for SaaS Marketing Effort Mission Viejo, CA—Beacon Sales and Marketing is excited to announce that it has teamed up with G&G Holdings to market the Pr...
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Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...
Continue ReadingFeb 23, 2023
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...
Continue ReadingFeb 16, 2023
You’d be hard-pressed to find someone who doesn’t use a digital device these days! As we continue to expand into the digital world, staying connected is more important than ever. With t...
Continue ReadingFeb 09, 2023
No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that ...
Continue ReadingJan 27, 2023
Well, that happened fast! We’re officially a few weeks into the new year, so now it’s time to take a look back at the top products for December 2022! Lanyards made their way to the #10 ...
Continue ReadingJan 26, 2023
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingJan 19, 2023
As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside foo...
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There are many different ways to decorate promotional products. Click this link to see a chart with the most common methods with a brief description. https://www.ppai.org/media/6112/nmc_decorguid...
Continue ReadingJan 12, 2023
It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business c...
Continue ReadingJan 05, 2023
Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...
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Looking for a great promotional product to use in 2023? Make sure your "gift" is something that they want. Here are 25 of the most popular products that people are looking for. Use this informat...
Continue ReadingDec 28, 2022
In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media h...
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Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...
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It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra th...
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Understanding compensation is critical to staying competitive in today’s volatile labor market. As we prepare for 2023, real wage growth is a concept that is particularly important. Overall ...
Continue ReadingDec 06, 2022
On Friday, President Biden signed H. J. Res. 100 into law, legislation that brings to resolution the labor dispute between railroad workers unions and the railroads. The bill, fast-tracked through ...
Continue ReadingDec 05, 2022
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated w...
Continue ReadingNov 29, 2022
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
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We know how important it is to stay prepared for the unexpected. Whether your car breaks down or you're caught in a storm, emergency kits are essential tools to have on hand. Keep your clients or y...
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Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...
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An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...
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Product Category Changes from August to September TOP INCREASES Ornaments up 57% ...
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Maintaining morale is important for all businesses, no matter the industry. Incentives and rewards have always driven the motivation and behavior to help ideas, industries and companies succeed. In...
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When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of...
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Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...
Continue ReadingOct 21, 2022
It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we&rsquo...
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Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...
Continue ReadingOct 06, 2022
These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-...
Continue ReadingOct 05, 2022
Beacon Sales and Marketing offers over 1 million promotional products. Our goal is to help you find the best product for your marketing project. Whatever it is, we have it. Here is some current ...
Continue ReadingOct 04, 2022
The holidays are a great time to show appreciation for clients, customers and employees with thoughtful gifts. Items and messages that make your recipients feel valued help build relationships and ...
Continue ReadingSep 29, 2022
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingSep 22, 2022
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...
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Research from Zippia shows that the average professional spends at least three hours a week in meetings, with about 55 million meetings held in offices around the country. These meetings don’...
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Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
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As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...
Continue ReadingAug 31, 2022
Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...
Continue ReadingAug 24, 2022
Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having...
Continue ReadingAug 16, 2022
Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make ...
Continue ReadingAug 09, 2022
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there’s a lot to procure and prepare ...
Continue ReadingAug 02, 2022
Spring is finally here! You know what that means: flowers are blooming, birds are chirping, and the days are getting longer. It also means lots of rain, from light spring showers to booming thunder...
Continue ReadingJul 25, 2022
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...
Continue ReadingJul 18, 2022
Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position ...
Continue ReadingJul 11, 2022
What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in t...
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Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...
Continue ReadingJun 26, 2022
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourag...
Continue ReadingJun 18, 2022
Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking ...
Continue ReadingJun 10, 2022
Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo...
Continue ReadingJun 03, 2022
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue ReadingMay 27, 2022
It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease ...
Continue ReadingMay 27, 2022
The sun is beating down, and depending on where you live, you might be able to cook an egg on the sidewalk: summer is officially here! With high temperatures and lots of sun, it’s a great tim...
Continue ReadingApr 18, 2022
Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&r...
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You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising acros...
Continue ReadingApr 03, 2022
Spring is here and that means it’s time for spring cleaning. Now is when you should be purging all the junk that has accumulated over the winter, and organize your life so you can have a rela...
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Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...
Continue ReadingMar 19, 2022
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We&rsq...
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A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
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When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...
Continue ReadingFeb 26, 2022
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
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With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...
Continue ReadingFeb 04, 2022
Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 bi...
Continue ReadingJan 28, 2022
We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo ...
Continue ReadingJan 20, 2022
Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional p...
Continue ReadingJan 13, 2022
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingJan 05, 2022
Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and fo...
Continue ReadingDec 29, 2021
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...
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People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. ...
Continue ReadingDec 14, 2021
Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have...
Continue ReadingDec 07, 2021
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...
Continue ReadingNov 30, 2021
We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...
Continue ReadingNov 23, 2021
People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an a...
Continue ReadingNov 15, 2021
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...
Continue ReadingNov 08, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingNov 01, 2021
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
Continue ReadingOct 18, 2021
Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the publ...
Continue ReadingOct 11, 2021
If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...
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It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...
Continue ReadingSep 27, 2021
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...
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Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to g...
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Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and sto...
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As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business t...
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A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...
Continue ReadingAug 22, 2021
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...
Continue ReadingAug 14, 2021
You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...
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So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this l...
Continue ReadingJul 31, 2021
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingJul 23, 2021
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...
Continue ReadingJul 16, 2021
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...
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Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...
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Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, ...
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We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym e...
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Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
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Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the...
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Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingMay 26, 2021
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue ReadingMay 19, 2021
When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...
Continue ReadingMay 12, 2021
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...
Continue ReadingMay 04, 2021
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot o...
Continue ReadingApr 27, 2021
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...
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Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...
Continue ReadingApr 13, 2021
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingApr 06, 2021
As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it...
Continue ReadingMar 29, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingMar 22, 2021
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
Continue ReadingMar 15, 2021
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Cop...
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A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...
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The 2020-2021 school year is almost here, which means staff is preparing for an influx of students on college campuses. Due to health concerns this year, colleges are doing everything to heighten s...
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Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
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Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
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Can you believe 2020 is here? We can’t either! With the new decade beginning, it’s important to take baby steps that will eventually help you reach your professional goals this year. Wh...
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We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...
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Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...
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Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 o...
Continue ReadingJan 10, 2021
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...
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Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to...
Continue ReadingDec 26, 2020
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...
Continue ReadingDec 19, 2020
Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether be...
Continue ReadingDec 12, 2020
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
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Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...
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During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...
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“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the numb...
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Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
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Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports...
Continue ReadingAug 21, 2020
Do you have a great marketing plan in place? Are you looking for something new? Are you looking for something new to move people through your sales funnel? Although they’ve been around fo...
Continue ReadingMay 29, 2020
We live in a germ-filled world, no doubt about that! Here’s three germ facts that might blow your mind… § On average, you come into contact with 300 surfaces every 30 minutes,...
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Who couldn’t use a face mask or gloves right now? A logoed set can be a creative way to bless your customer and it doesn’t have to bust your budget! Let’s look at some examples....
Continue ReadingApr 28, 2020
As we navigate the stay-at-home mandate to help flatten the curve of the corornavirus infections, business owners need a way to stay in touch with their customers. Technology makes it easy. Simpl...
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We’ve seen unprecedented themes lately. Schools switched to distance learning on line and announcements of no return to physical school mandate will stay in affect through the end of the scho...
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More people are working from home than ever with all the stay-at-home mandates to help flatten the curve of the covid-19 outbreak. It’s important that if you’re one of them, you have th...
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Dear Business Owners, It is time to Stop Reacting to what the coronavirus has done to your business and time to PUT YOUR THINKING CAP ON. We will soon start the process of “getting back to ...
Continue ReadingMar 27, 2020
As more stay-at-home mandates occur, many restaurant owners find they need to shift from Dine-in to Take-Out and Delivery Service only. So, naturally you’re probably thinking about how to ...
Continue ReadingMar 24, 2020
The Small Business Association suggests companies budget 7% to 8% of revenues for promotion, but the average small business spends 1% or less. We find that most small companies don’t even ha...
Continue ReadingMar 23, 2020
You might be tempted to think that no one reads physical mail any more. But you’d be wrong! Direct mail is far from dead. In fact, it is seemingly making a strong come back. Direct mail h...
Continue ReadingMar 20, 2020
These are definitely uncertain times to be sure. Did you know the uncertain person is not likely to buy anything? It’s true. But you can counter what’s going on in the world right now ...
Continue ReadingMar 11, 2020
Word of mouth marketing campaigns have been around for a long time. Canaan Home Care takes it one step further by putting their message where your mouth is. Custom logo’d coffee mugs have b...
Continue ReadingMar 06, 2020
There has been 83,000 cases Covid-19 around the world and 3,000 deaths so far. Every continent, except Antarctica has confirmed cases. The majority of the cases appeared in China and has caused th...
Continue ReadingMar 06, 2020
A colleague of mine, needed 25,000 silicone wristbands imprinted with #TNSTRONG delivered with 8 days. Her current supplier had a 30 day lead time. The problem was the benefit concert to raise mone...
Continue ReadingFeb 28, 2020
Looking for some unique promotional items aligned with the current season? Well, look no further. Here’s seven ideas for you. Umbrellas You know the saying Spring showers brings May flow...
Continue ReadingFeb 28, 2020
Did you know when people sit down to watch a little TV, most times they are multi-tasking? That’s right. No one sits to watch TV exclusively any more. Most people will surf the web on their ...
Continue ReadingFeb 24, 2020
Talk about a unique promotional product! Help save the planet with this eco-friendly stainless steel straw and build your brand awareness at the same time! Your logo is laser etched on the stainl...
Continue ReadingFeb 24, 2020
People crave experiences. This unique product provides not only a fun experience but also provides a memorable one! Imagine your prospects and/or customers attracted to your tradeshow booth to play...
Continue ReadingFeb 17, 2020
When you think about exceptional quality and customer experience in the promotional products industry, who comes to mind? Hub, the leader in supplying high-quality pens come of course! Hub built ...
Continue ReadingFeb 14, 2020
For more than 60 years, the PPAI recognizes client promotions, who provided creativity, originality, and flawless execution. Here’s a summary of the promotion they created for their client....
Continue ReadingFeb 14, 2020
For more than 60 years, the PPAI recognizes client promotions, who provided creativity, originality, and flawless execution. Here’s a summary of the promotion they created for their client....
Continue ReadingFeb 14, 2020
Every year for more than 60 years, the PPAI recognizes client promotions, who provided creativity, originality, and flawless execution. Here’s a summary of the promotion they created for th...
Continue ReadingFeb 14, 2020
For more than 60 years, the PPAI recognizes client promotions, who provided creativity, originality, and flawless execution. Here’s a creative way to get your brand out there. Type Of Cli...
Continue ReadingFeb 14, 2020
Ever need something custom? One of our clients was looking for calendar. That’s great there are many calendar suppliers. This should be fairly easy to complete. My client wasn’t as...
Continue ReadingJan 31, 2020
One of our clients, J. Morita, was searching for the perfect give away item for an upcoming trade show. Sometimes the hardest part is to identify the right item. There are thousands of items to ch...
Continue ReadingJan 27, 2020
Aside from the fact, there are 13,000 distributors from more than 4,000 companies and more than 1,200 exhibiting companies showcasing tens of thousands of promotional products at the Mandalay Bay C...
Continue ReadingJan 27, 2020
How you use promotional items is completely up to you. However, there are at least ten ways that are most frequently used in businesses who leverage promotional items. 1. Business Gifts - Gi...
Continue ReadingJan 22, 2020
Thinking about creating a sticker to give to your customers, members, attenders, etc? You think a sticker is what you want. But that might not be an accurate description of what you really desire...
Continue ReadingJan 16, 2020
Do you coordinate for an association or community? There’s certainly lots to coordinate and plan when it comes to association or community events. You have to think through the event itself...
Continue ReadingJan 03, 2020
You’ve probably received a promotional product or two over the years. A quick look at my desk, I see a drinkware item, letter opener, flash drive, multi-port USB expander, multiple branded ...
Continue ReadingNov 29, 2019
The holiday times bring with it the opportunity to be generous. It’s a time to show how much you care for others. One way to do this is through gift giving. We do this in our personal lives. ...
Continue ReadingNov 22, 2019
Nobody ever learned anything by talking. Since the dawn of man, since we could first talk to one another, all knowledge has been acquired by listening and observation.
Continue ReadingNov 16, 2019
In most industries that I have worked in, we had a saying, “shit happens”. That’s life and there’s not much you can do about it. But you can choose your friends and b...
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MISSION VIEJO October 15, 2019 -- Beacon Sales and Marketing has been selected for the 2019 Best of Mission Viejo Award in the Promotional Products Supplier category by the Mission Viejo Award Prog...
Continue ReadingOct 22, 2019
Beacon Sales and Marketing has just completed a major upgrade to their Promotional Products Web Store. There are many small enhancements but the 2 major search improvements are: Customer Chat N...
Continue ReadingMar 30, 2018
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can s...
Continue ReadingSep 18, 2017
Hi, this is my new Beacon Sales and Marketing web site. Maybe you will come back and look around after you are finished playing the game and completeing the puzzle. Here's your next peice of the ...
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Bob Meyer, President of Beacon Sales and Marketing will be making the keynote presentation at Pacific Coast BNI luncheon on September 21st. The presentation’s focus will be on how to grow yo...
Continue ReadingAug 31, 2017
In this day and age, we are always multi-tasking. This definitely is the case when you're running your own business, there's always so many important things that need to be done and it feels like ...
Continue ReadingAug 29, 2017
Are you adjusting your marketing content for easily distracted readers? A study by Microsoft estimates that a person's average attention span is only eight seconds in this digital age of informatio...
Continue ReadingAug 09, 2017
Blazonco just designed our new website, and we couldn't be happier! Blazonco is a full-service web design company located in sunny San Clemente, California. Getting a website with Blazonco was extr...
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